Stanley Gao Jinhua: Intelligent lighting affects industry transformation

With the development of society and the advancement of science and technology, intelligent products have gradually integrated into our daily lives. Looking at it, intelligence has become a reality. Especially the intelligent lighting, it is the stage of the outbreak, whether it is the international large-scale lighting exhibition, or the implementation of the landmark building of the city, the key words of intelligent lighting are exciting and heart-wrenching. Intelligent lighting is heating up year by year, and a large number of lighting companies are eagerly awaiting. In this regard, the author interviewed Stanley (002588, shares it) lighting senior engineer Mr. Gao Jinhua. Stanley Gao Jinhua told reporters that the rapid development of the Internet has had a huge impact on the lighting industry and the traditional manufacturing industry. Intelligent lighting is destined to be a cross-border product, and the influx of foreign companies will inevitably affect the market share of the lighting industry. Stanley Gao Jinhua said that the traditional lighting industry is mainly selling products, considering the gross profit margin of sales; while the price of smart lighting products is high, but Stanley Gao Jinhua believes that Internet companies are not selling products, but introducing more through intelligent lighting. User traffic, and then through the service to get benefits, so the price will be very low. Stanley Gao Jinhua pointed out that the lighting industry must have a sense of crisis, change the business model, take advantage of traditional manufacturing and channel, and actively promote the O2O emerging business model, otherwise it may be eliminated by the times. With the advent of the information age, digital technology has gradually penetrated into various fields. Machinery, home appliances, and communication tools have already taken the lead, and they have hit the world in all directions. Stanley Gao Jinhua said that while the world is getting smaller and smaller, people's vision is more open and life is more convenient and comfortable. After all, all of this is the result of intelligent digital technology interpretation. In the field of lighting, with the development of intelligent digitalization, intelligent lighting has entered a new stage. Stanley Gao Jinhua told reporters that since the intelligent lighting industry entered the Chinese market in the 1990s, it has been in a slow development trend due to the influence of market consumption awareness, market environment, product prices and promotion efforts. Stanley Gao Jinhua believes that consumers' lack of understanding of intelligent lighting is the main reason why the market is in its infancy. In recent years, with the rapid development of the national economy, especially the rapid development of the real estate industry, the domestic intelligent lighting industry has developed rapidly, and various types of manufacturers have emerged. Various types of smart products have appeared in the market. Switch products. Stanley Gao Jinhua said that from the current development of intelligent lighting control technology, Lilai International applies modern technologies such as PC, IC and IT to the switch technology, adding new functions such as wireless remote control and brightness stepless adjustment to the lamps, which is convenient for users. . The wireless network lighting control system is a home intelligent network control system that uses radio to communicate. The control signals sent by each system control unit are transmitted in the form of radio waves. After receiving the propagation information, each system control unit performs corresponding actions according to the provisions of the system communication protocol to implement intelligent network control. Stanley Gao Jinhua said that the development and maturity of the industry cannot be separated from the exploration of enterprises and channel operators. In the face of the increasingly mature intelligent lighting industry, people in the industry have said that smart lighting will become the next growth point. In Stanley's view of Gao Jinhua, the development of the intelligent lighting industry is inseparable from the research and development of enterprise technology. It is inseparable from the support of channel providers and the supervision of the media. With the three-pronged approach, the intelligent lighting industry will surely usher in a bright future. . Stanley Gao Jinhua pointed out that there are chaotic images in the field of intelligent lighting, such as uneven product quality, uneven manufacturers, lack of product innovation, single function, lack of industry and national standards. Stanley Gao Jinhua believes that the biggest problem facing smart lighting is that market demand is not clear, consumers do not pay, and the stability of smart products is questioned by the market. Therefore, product innovation and product quality must be addressed first. The purpose of product innovation is to meet the needs of users and to guide users with technology. Product quality is to enhance user satisfaction with the product, thereby enhancing the dependence and trust of intelligent lighting products. Second is the standard issue. If the industry develops to a certain extent, it must introduce industry and national standards to standardize the quality and compatibility of the products. Only standardization can ensure the reliability of the products and ensure the compatibility of the products.

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