On February 14, 2016, Shandong Satellite TV's Shandong News Network launched “Weichai: Internationalized Strategy to Build a 100 Billion Class Aircraft Carrier†and reported on the achievements of Weichai's overseas business in 2015. Through the situation of cross-border mergers and acquisitions, overseas plant construction, technology exports, and product direct sales, Weichai continued to exert its power in overseas markets under the new normal. In 2015, sales revenue exceeded RMB 100 billion again.
Weichai's sales revenue exceeded RMB 100 billion again in 2015
Internationalization adds color to business development
In 2015, with the overall situation in the country declining, Weichai's overseas business operations have clearly improved and become a new profit growth point for the company. The Kion Group has developed steadily and has become the most important source of profits outside the engine segment. Ferrari and Linde have achieved a significant year-on-year increase in their operating performance and the situation has continued to improve. Linde's localization of hydraulics has begun, and “China's cost + European quality†has landed; The sales of Boduuan achieved a breakthrough, and the production of localized engine production at Indian factories continued to increase. The Myanmar and Ethiopian technology export projects proceeded smoothly, and the overseas supporting projects in the Middle East, the Commonwealth of Independent States, etc. were carried out in a solid manner.
Internationalization has become the most successful strategic transformation in Weichai's “12th Five-Year Plan†period, and it played a very good hedge role under the new normal.
Diversified product structure supports international transformation
On February 13th, the domestic atmosphere was still filled with the atmosphere of the new year. The Turkish International Boat Show (EURASIA BOAT SHOW 2016) has already kicked off in Istanbul and more than 300 ship product suppliers and service providers are exhibiting.
Here, the annual Turkish International Boat Show is almost the Show Time of Weichai. At the exhibition last year, Weichai sold more than 20 units of 170 ships at one stroke, bringing nearly a million US dollars in market orders.
In this exhibition, Weichai launched the 30HP-818HP main driving force, marine generator sets, marine gearboxes, etc., highlighting the full range of products, the entire field of competitive strength.
After more than 10 years of product innovation, Weichai has successfully completed a full range of product layouts in the entire field. In March, the Middle East (Dubai) Power Show and the Asia Pacific (Singapore) Maritime Exhibition will also be Show Time of Weichai products.
Products are the basis of business operations. In addition to the full range of product advantages in the entire field, Weichai has also started from the whole process and built three core competitiveness products to meet the needs of customers. Zhang Gengsheng, general manager assistant of the group and general manager of the import and export company, said: Weichai has some international cutting-edge technologies, such as yacht technology, hydraulic technology, and high-power engine technology, which are very important for us to expand our business in Europe and even globally. . Currently, in Myanmar, Ethiopia, and India, Weichai products have conquered the hearts of local customers with rapid growth. In 2014, Indian companies went into production and their business grew rapidly in 2015. Makarand Patil, production manager of Shandong Heavy Industries India, believes that the engine of the Indian company is the most powerful engine in the Indian market. The quality is very good and the service industry has also achieved local Change.
Internationalization enhances R&D efficiency
In 2015, out of every 100 yuan of sales revenue, 57 yuan came from overseas markets. This is due to the internationalization of the R&D chain. Every few days, the Weichai Weifang Research Base will hold a transoceanic video conference. In five countries, ten R&D centers have been twisted into one rope through a platform.
According to Wang Zhijian, president of the Weichai Engine Technology Research Institute, “Our new product development cycle takes 32 months to 3 years five years ago. Now we have reduced the development cycle of a new product to 24 months, which has greatly shortened Development cycle."
Relying on rapid design, Weichai newly developed 300 new product models each year, which is 10 times five years ago.
In 2016, the world economy continued to adjust deeply. China's economic recovery power was insufficient, and traditional manufacturing industries faced a more complex and severe development environment. However, the strategy of “One Belt, One Road†and regional economic development brought about a series of favorable conditions, and Weichai was grasping. Opportunity, taking over the difficulties in overseas journeys and promoting new breakthroughs in international business.
Oasis Wreath Rings,Floral Foam Ring,12 Inch Oasis Wreath Rings,Green Foam Floral Rings
SHANGHAI WELLONG IMPORT AND EXPORT CO., LTD , https://www.shanghaifloralfoam.com